Phone Down, Eyes Up: A New PSA Video

KEEP KIDS ALIVE DRIVE 25® presents Phone Down, Eyes Up, a special public service announcement created in partnership with Ford's Driving Skills for Life and the Governors Highway Safety Association (GHSA).

With this production, we aim to raise awareness of distracted driving by showing that for all of the joy technology can bring, a person's close relationship with a smartphone can sometimes be too much of a good thing. Check out our new video in this post or view it on YouTube.


Special Thanks

We'd like to thank Ford's Driving Skills for Life and the GHSA for making this production possible, the cast and crew of Phone Down, Eyes Up for for their outstanding work, and Anne and Mike Fenner and the Stark family for allowing us to film in their homes.

 

Cast

Chase Stuto 
Kyle's Phone
Melanie's Phone

Luke Socha
Kyle

Brittany Decker 
Melanie

Cale Bracker
Runner

Jillian Stark
Melanie's Mom
Pedestrian

Maddy Stark
Pedestrian

Emmy
Puppy in Car

Crew

Tom Everson
Producer

Jon Stark
Co-Director
Cinematographer
Editor

Matthew Everson
Co-Director
Cinematographer
Editor

Käj Jorgensen
Co-Director
Writer